Sales Reinvented Podcast Episode 133: Joanne M Smith.
Joanne is the author of "The Price Negotiation Playbook" and "The Price and Profit Playbook". She was the former Marketing, Customer Loyalty and Pricing Leader for DuPont.
Joanne is now the president of Price to Profits Consulting (P2P) and is on the faculty of the ISBM (Institute for the Study of Business Markets lead by Penn State) and The Professional Pricing Society. Joanne works with B2B businesses and sales teams to improve their pricing strategy and capability.