You can ask ChatGPT anything. And anyone can apply it in their field. But most salespeople just don’t know how to leverage it. Ollie Whitfield believes that self-awareness allows you to fully utilize ChatGPT. How? 

It can help you improve your emails, rewrite cold-calling scripts, and even summarize notes. ChatGPT can reframe your thoughts in a more succinct and engaging way. Ollie shares how he uses this to his advantage in this episode of Sales Reinvented! 

Outline of This Episode

• [0:41] How can ChatGPT enhance the sales process?
• [2:01] Key features and capabilities of ChatGPT
• [3:19] How ChatGPT can help with prospecting
• [5:41] Ollie’s ChatGPT success story
• [7:18] The challenges or limitations of ChatGPT
• [9:56] How ChatGPT handles personalization 
• [12:05] Ollie’s top three ChatGPT dos and don’ts
• [15:00] Use Chat GPT to summarize notes

Resources & People Mentioned

• Crystal Knows
• ChatGPT

Connect with Ollie Whitfield

• Connect on LinkedIn
• Follow on Twitter

Connect With Paul Watts 

• LinkedIn
• Twitter 

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Everyone is trying to find ways to leverage ChatGPT to increase their productivity, including the world of sales. But how do you apply ChatGPT? Lisa Magnuson believes that one of the best ways to use ChatGPT is as a presentation planning tool. She shares her best practices for using ChatGPT to change your presentation game in this episode of Sales Reinvented. 

Outline of This Episode

• [1:17] How can ChatGPT enhance the sales process?
• [1:48] Why ChatGPT is useful for sales presentations
• [7:35] Lisa’s ChatGPT client success stories
• [8:47] The challenges and limitations of ChatGPT
• [11:48] How ChatGPT handles personalization 
• [13:58] Top three ChatGPT dos and don’ts
• [16:38] Use ChatGPT to transform your presentations

Resources & People Mentioned

• ChatGPT

Connect with Lisa Magnuson

• Connect on LinkedIn
• lisa(at)toplinesales.com

Connect with Paul Watts

• LinkedIn
• Twitter 

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According to Brynne Tillman, a win/loss analysis—or in her words, a post-mortem—is about figuring out why you got a deal or you didn’t. You want to learn why your clients chose you. It also helps you understand the playing field even when you win. Most salespeople move on when they lose a deal. But if you don’t know why you lost a deal, you may continue the same behavior. So you have to ask actional questions in your post-mortem to make positive changes to win more deals. 

Outline of This Episode

• [1:01] What is a post-mortem and why is it important?
• [2:33] The insights you can gain from a post-mortem
• [3:55] Common mistakes salespeople make with post-mortems
• [6:21] How to make sure the feedback you gather is unbiased 
• [7:46] Best practices for conducting post-mortem interviews 
• [10:44] The role of technology in post-mortems
• [12:08] Brynne’s top three post-mortem dos and don’ts
• [14:08] Why you should never take a loss personally

Resources & People Mentioned

• Zoom

Connect with Brynne Tillman

• Connect on LinkedIn
• Follow on Twitter

Connect With Paul Watts 

• LinkedIn
• Twitter 

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What was your customer’s perspective of the sales process? How did it align to their preferred buying journey? How does it compare to the competition? Why did they choose you? Or why didn’t they? 

These data points are critical to refine your sales process. And one of the only ways to get these answers is by doing a win-loss analysis. This information is vital to the business as a whole to consistently improve performance. Learn how Justin obtains this critical information in this episode of Sales Reinvented. 

Outline of This Episode

• [0:50] What is win/loss analysis and why is it important?
• [1:33] The insights you can gain from a win-loss analysis
• [2:55] Common mistakes salespeople make with win-loss analyses
• [4:05] How to make sure the feedback you gather is unbiased 
• [6:03] Best practices for conducting win/loss interviews 
• [7:12] The role of technology in win/loss analysis
• [9:09] Top three win/loss analysis dos and don’ts
• [12:06] A win-loss analysis can quickly make an impact 

Connect with Justin Zappulla

• Connect on LinkedIn

Connect With Paul Watts 

• LinkedIn
• Twitter 

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