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Sales Reinvented

We at Sales Reinvented are on a mission to change the negative perception of sales people. Each week we will be interviewing experts in the field of sales and sharing their knowledge, ideas and expertise with our listeners. They share with us in our vision of a world where selling is a profession to be proud of. The aim of our formatted show is to provide ‘snackable’ episodes that are short enough to listen to in one sitting but long enough to provide real value that will help you in your sales career. Welcome to the Sales Reinvented Podcast.
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Now displaying: January, 2024

At Sales Reinvented, we are on a mission to change the negative perception of selling. Welcome to the Sales Reinvented Podcast.

Jan 31, 2024

15 years ago people made connections via industry events, cold calling, and emails. They had limited access to information. That’s just how it was. But the world has changed. We are firmly in the digital age. 

More buyers are researching online before speaking to someone in sales. LinkedIn, as of 2024, has over 1 billion users worldwide (38 million in the UK). That’s half of the population of the UK. 

92% of buyers want to buy from a salesperson known as a thought leader. Use LinkedIn to showcase your skills and build your personal brand. It is the first way to build a connection and demonstrate authority and credibility in the field. 

Outline of This Episode

  • [1:28] Why a compelling LinkedIn profile is important
  • [4:51] The elements that have an impact on sales
  • [6:34] How to tell your professional story on LinkedIn 
  • [8:34] Balancing professionalism and personality 
  • [11:07] How often to update your LinkedIn profile 
  • [12:31] Tools to improve your LinkedIn profile
  • [15:09] Laura’s top LinkedIn profile dos and don’ts 
  • [17:54] Harness the power of LinkedIn

Resources & People Mentioned

Connect with Laura Hayton

Connect With Paul Watts 

Subscribe to SALES REINVENTED

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Jan 24, 2024

If someone wants to buy something sizable, they want to find the best person to help them. Most people turn to Google for answers. The top search result for someone’s name is usually their LinkedIn profile. That’s where people start. And if they know the product or service they need, people will go to LinkedIn to see who’s available, usually starting with their network. 

So your LinkedIn profile needs to be set apart from the rest. But the people in your network are looking for far more than a well-constructed profile. They want you to add value to their lives. When you approach someone with genuine interest and care about their outcomes, you’ll see success on LinkedIn. But don’t take my word for it—listen to this episode with Perry van Beek to learn more.

Outline of This Episode

  • [1:32] Why a compelling LinkedIn profile is important
  • [3:52] The #1 element that has an impact on sales
  • [5:41] How to tell your professional story on LinkedIn 
  • [8:21] Balancing professionalism and personality 
  • [10:06] How often to update your LinkedIn profile 
  • [11:34] Tools to improve your LinkedIn profile
  • [14:22] Perry’s top LinkedIn profile dos and don’ts 
  • [17:23] Show a genuine interest in others

Connect with Perry van Beek

Connect With Paul Watts 

Subscribe to SALES REINVENTED

Audio Production and Show notes by
PODCAST FAST TRACK
https://www.podcastfasttrack.com

Jan 17, 2024

A compelling LinkedIn profile is essential. But why? Everyone in sales has a business card. It can only do so much as an introduction. LinkedIn allows you to sell yourself in addition to selling your product or services. To do that impactfully, your LinkedIn profile needs to answer 3 questions. Deanna Russo shares what they are in this episode of Sales Reinvented!

Outline of This Episode

  • [1:33] Is a compelling LinkedIn profile important?
  • [2:24] The two elements that have an impact on sales
  • [3:38] Balancing professionalism and personality 
  • [4:38] How to tell your professional story on LinkedIn 
  • [6:06] When to update your LinkedIn profile
  • [7:30] Tools to improve your LinkedIn profile
  • [8:48] Deanna’s top LinkedIn profile dos and don’ts 
  • [11:55] The 3 questions a LinkedIn profile must answer

Resources & People Mentioned

Connect with Deanna Russo 

Connect With Paul Watts 

Subscribe to SALES REINVENTED

Audio Production and Show notes by
PODCAST FAST TRACK
https://www.podcastfasttrack.com

Jan 10, 2024

When someone meets you for the first time, one of the first things they do is Google you. One of the first search results is usually your LinkedIn profile. Your LinkedIn profile is your personal marketing landing page. It tells your brand story. So how do you make it tell the story you want to tell? Shane Gibson shares how to do that the right way in this episode of Sales Reinvented. 

Outline of This Episode

  • [1:01] Is a compelling LinkedIn profile important?
  • [1:56] The #1 element that has an impact on sales
  • [4:19] How to tell your brand story on LinkedIn 
  • [5:57] Your content must build trust 
  • [7:26] When to update your LinkedIn profile
  • [8:39] Tools to measure the impact of your LinkedIn profile
  • [11:03] Shane’s top LinkedIn profile dos and don’ts 
  • [13:46] Take time to amp up your LinkedIn profile

Resources & People Mentioned 

Connect with Shane Gibson

Connect With Paul Watts 

Subscribe to SALES REINVENTED

Audio Production and Show notes by
PODCAST FAST TRACK
https://www.podcastfasttrack.com

Jan 3, 2024

The Voice of the B2B Buyer Study surveyed over 1,000 decision-makers and found that 63% of them will search for a salesperson online before they ever take a call or meet with them. You never get a second chance to make a first impression. 

Only 1 in 4 people view salespeople as credible. You start every relationship from a place of weakness—unless your LinkedIn profile can get you on an equal playing field. Your LinkedIn profile can be the key to building credibility. C. Lee Smith shares how to do that in this episode of Sales Reinvented. 

Outline of This Episode

  • [0:44] Is a compelling LinkedIn profile important?
  • [2:05] The elements to leverage on your LinkedIn profile
  • [3:52] How to tell your professional story on LinkedIn 
  • [4:48] Balancing professionalism and personality
  • [5:36] When to update your LinkedIn profile
  • [6:43] A tool to measure the impact of your LinkedIn profile
  • [8:14] Lee’s top LinkedIn profile dos and don’ts 
  • [10:54] Building credibility on LinkedIn is key

Resources & People Mentioned

Connect with C Lee Smith

Connect With Paul Watts 

Subscribe to SALES REINVENTED

Audio Production and Show notes by
PODCAST FAST TRACK
https://www.podcastfasttrack.com

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