Your LinkedIn profile is your landing page. You want to attract, teach, and engage your buyers. It’s your opportunity to earn the right to the conversation. People vet you by looking at your profile. A compelling profile earns you the right to the call. But if your profile doesn’t tell the right story, it isn’t working for you. Brynne Tillman shares how you can transform your LinkedIn profile in this episode of Sales Reinvented.
Outline of This Episode
- [1:22] Is a compelling LinkedIn profile important?
- [3:17] The elements to leverage on your LinkedIn profile
- [7:29] Use the experience section to share your “why”
- [10:24] Balancing professionalism and personality
- [12:58] When to update your LinkedIn profile
- [15:49] Tools to measure the impact of your LinkedIn profile
- [17:54] Brynne’s top LinkedIn profile dos and don’ts
- [21:15] Transforming your profile transforms your sales
Resources & People Mentioned
Connect with Brynne Tillman
Connect With Paul Watts
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