Transform Your LinkedIn Profile from Resume to Resource with Bob Woods, Ep #373

Aside from LinkedIn, for most salespeople, there’s no other place on the internet where a salesperson can have a personal landing page about themselves and what they do. It’s becoming more common for potential clients to research before they buy. 

And if you’re showing up poorly in a Google search, you’re out of the game before you knew you were in it. You could lose sales because you have a poor LinkedIn profile. So what do you do? Bob Woods shares his strategy in this episode of Sales Reinvented. 

Outline of This Episode

• [1:26] Is a compelling LinkedIn profile important?
• [4:54] The elements to leverage on your LinkedIn profile
• [9:10] How to tell your professional story on LinkedIn
• [10:32] How to weave your unique voice into your profile
• [11:48] How often you should update your profile
• [13:29] Tools to measure the impact of your LinkedIn profile
• [15:09] Bob’s top three LinkedIn profile dos and don’ts
• [18:33] Transform your LinkedIn profile from resume to resource

Connect with Bob Woods

• Connect on LinkedIn
• Follow on Twitter

Connect With Paul Watts 

• LinkedIn
• Twitter 

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